A solution every Marketing team needs

Has your organization launched a new product or service offering lately?

If yes, then the Marketing team must be doing everything they can to promote and market the product / service to prospective clients.

As an IT officer, I have been approached numerous times on ways to promote a product. From a technical perspective I would advise them to spend some money using Adwords to advertise. If budget is a constraint, then try email marketing using outlook. See this link on How to Send an Email to Undisclosed Recipients in Outlook

But, the marketing guy said, sending emails with outlook is so old fashioned. Anything new?

Well my answer to him… Yes there’s a good and proven solution.

It’s called VerticalResponse.

Some interesting facts about VerticalResponse:

Whether you’re an email marketing pro or just starting out, VerticalResponse lets you create, send and track professional-looking emails quickly and affordably.
VerticalResponse, Inc. is the leading provider of self-service and customized direct marketing solutions, empowering small and medium sized businesses to build, control and measure their own direct marketing campaigns.
Build, send and track email campaigns in minutes with VerticalResponse. No contracts, no hosting fees, no monthly fees, no support fees. You only pay for email delivery . . . about a penny per email.
VerticalResponse offers an easy-to-use web-based tool that gets you up and running with opt-in email campaigns in minutes - and gets your email delivered.
With VerticalResponse, it’s easy to send professionally designed, attention getting emails and then watch as the results roll in. VerticalResponse handles it all - and that includes technical support!
Did You Know? VerticalResponse doesn’t burden you with contracts, surcharges or hidden fees. Just pay-as-you-go and realize volume discounts for buying in bulk.

The process to sign up with VerticalResponse trial was really easy and straight forward. I would recommend VerticalResponse and to give it a try since you are allowed access to ALL product features Including:

List-building signup forms
List segmentation tools
Image hosting
Interactive marketing calendar, and more.

You’ll also see how simple it is to create a professional HTML email (up to 25 emails), send it to your list, and view full reporting on how many people opened your email and what they clicked on.

Another free feature includes the online survey feature which allows you to create online surveys from a range of professionally designed survey template. In the trial, you can receive up to 100 responses for free. Great to test out surveys such as as client satisfaction survey and find out what your clients think about your existing products and services.

Check out VerticalResponse today!